We’ve had an external display for our school newsletter for quite some time: it’s a simple affair and somewhat adapted for the task as we couldn’t find one with a place to place flyers. So we made one. Thankfully it’s not a cardboard display as we place it outdoors where it would be destroyed totally by the inclement weather and humidity.
One of the great advantages of distribuiting your flyer this way is self-targeted. In other words, versus handing them out on the street or pushing them through mailboxes, the Call to Action rate will be much higher than the typical 0.2% we see through mass mailings!