With everyone facing more difficult economic times than in the past decade or so, retailers are suffering, closing branches, slashing staff, cutting costs… But some retailers are expanding their business in these difficult times: large discount stores, and online stores with competitive policies for looking after their customers. And it’s a great time to be seen to be on the side of the customer! They’ll remember you when things get better!
When money is tight, prices become keener and additional services are essential for attracting customer. In the online world, your competition is only a click away. So free shipping, prompt delivery, decent stock sizes, etc. are all essential. Throw in a good sale, and you’re already to prime the pumps when the orders start flowing!
Still, I’m not sure Howie Mandell’s son should be shopping on company time!